2020 Intellectual Property Institute | USC Gould School of Law

Trademark Track Session: Unauthorized Use of Trademarks and Copyrights in Social Media and User-Generated Content: Where Are the Boundaries and Who's Responsible? 

Description: Content sharing platforms such as social media attract visitors, publishers, and advertisers with convenient access to spontaneous and current content relevant to users’ interests. But with this comes the increased publication of unauthorized content protected by trademark and copyright. This panel explores and discusses the challenges faced in this environment, including how intellectual property owners, content platforms, users, and courts are interpreting the boundaries, and who is to be held responsible for overstepping those limits.

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