Shirin Malkani is the Co-Chair of the Perkins Coie’s Sports Industry Group and has worked with premium content businesses across emerging technologies and platforms for 20 years, with an intensive focus on live sports rights. Shirin joined the Broadcast Smarter, Coach Better podcast to talk about the latest in sports rights, her time at the National Basketball Association (NBA), and how technology and high-production value could drive interest for rights at the local and lower-tier level.

Listen to the podcast here.