PORTLAND, Ore. (October 13, 2014) - Perkins Coie represented Rentrak Corporation (NASDAQ:RENT), the entertainment and marketing industries’ premier provider of worldwide consumer viewership information, in connection with its $98 million acquisition of the U.S. television measurement business of WPP’s Kantar business unit and related $56 million private placement of Rentrak’s common stock. Kantar, one of the world's largest insight, information and consultancy groups, provides business insights at all points of the consumer cycle to over half of the Fortune 500 companies.

Led by Portland partner John Thomas and counsel Darren Nakata, the Perkins Coie team also included Seattle partners Carl Crow and Tom Cristy, Denver partner Pete Kinsella and Portland associate Brian Schlect.

Perkins Coie is a leading international law firm that is known for providing high-value, strategic solutions and extraordinary client service on matters vital to our clients’ success. With more than 1,200 lawyers in offices across the United States and Asia, we provide a full array of corporate, commercial litigation, intellectual property, and regulatory legal advice to a broad range of clients, including many of the world’s most innovative companies and industry leaders as well as public and not-for-profit organizations.

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