Perkins Coie sponsored the 2022 ANA Marketing Law Conference held in Hollywood, Florida in November 2022. Seattle Partner Jason Howell presented on “E-Tailers & Retailers: Hot Topics and Risk Mitigation” along with panelists from Starbucks and Sony Interactive on Tuesday, November 8. The session covered hot and emerging topics for e-tailers and retailers, including the latest updates about sustainability advertising, influencers, loyalty programs, recurring subscription (auto-renewal) programs, and dark patterns, as well as best practices for compliance and risk mitigation.