Perkins on Privacy
Perkins on Privacy
Perkins on Privacy keeps you informed about the latest developments in privacy and data security law. Our insights are provided by Perkins Coie's Privacy & Security practice, recognized by Chambers as a leading firm in the field.
Second Circuit Clarifies VPPA Scope for Pixel Tracking Cases
Last week, the Second Circuit, in Solomon v. Flipps Media, Inc., joined the Third and Ninth Circuits in holding that “personally identifiable information” (PII) under the Video Privacy Protection Act (VPPA) is limited to information that would enable an ordinary person, without specialized knowledge or tools, to identify a consumer’s video-viewing history.
CPPA Signals Significant Revisions Ahead
Going into the Friday, April 4, 2025, meeting, the CPPA seemed poised to move forward far-reaching privacy regulations on RAs, cybersecurity audits, and ADMT.
California Privacy in 2025: Key Changes Affecting Data Brokers
As we close out the first quarter of 2025, one thing is unmistakable: California’s regulatory efforts continue to center on data brokers.
FTC Announces New Children’s Privacy Requirements in Updated COPPA Rule
The Federal Trade Commission announced long-awaited amendments to the Children’s Online Privacy Protection Act Rule on January 16, 2025, marking the first changes to the COPPA Rule since 2013. The amendments are the output of a rule review process that began in 2019 and a notice of proposed rulemaking announced in December 2023.
How the FTC’s Approach to Privacy, Security, and AI Enforcement May Change
Massachusetts Supreme Court Decision Raises Bar for Website “Wiretap” Suits
In recent months, a wave of lawsuits has swept across the nation, targeting websites for allegedly violating state wiretapping laws through their use of tracking software.
Fasten Your Seatbelts: CPPA Proposes Rules on Automated Decision-Making and Cybersecurity Audits and Finalizes Data Broker Regulations
After much anticipation, on November 8, the California Privacy Protection Agency (CPPA) Board voted to advance proposed regulations for insurance, cybersecurity audits, risk assessments, and automated decision-making technology (ADMT) to formal rulemaking.
A New Privacy Paradigm: Understanding Maryland’s Trailblazing Approach to Online Privacy
Minnesota's Unique Spin on Consumer Data Privacy
CPPA Board Updates Timing for Regulations, and Enforcement Division Releases Enforcement Advisory: Focus on Data Minimization!
This year, the blossoming of spring is accompanied by a pair of noteworthy California Privacy Protection Agency (CPPA) updates.
