In today’s global marketplace, corporations face increased counterfeiting, tampering and unauthorized use and distribution of their products. Perkins Coie attorneys implement proactive programs to protect and strengthen companies’ most valuable brand assets.

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Overview

In today’s global marketplace, corporations face increased counterfeiting, tampering and unauthorized use and distribution of their products. Perkins Coie attorneys implement proactive programs to protect and strengthen companies’ most valuable brand assets.

Our diverse team of attorneys and paralegals provide clients with cost effective solutions to their brand integrity issues. Our goal is to recover the cost of protecting a company’s brands. Toward that end, we partner with clients to identify intellectual property risks and problems and address them at every level. We execute strategies tailored to the specific issue and seek efficient and proportional resolutions. Using these strategies, we have obtained millions of dollars in settlements and judgments for clients, addressing a wide array of brand integrity issues including:

  • Protecting Channels: We will analyze how a brand can be protected during the manufacture, distribution and use of products and services through registration, licensing, agreements and other means – strengthening a brand against attack.
  • Catching Pirates: We can help locate the providers, distributors and users of counterfeit and unauthorized products and services. We have worked on hundreds of cases throughout the country in which brand owners faced the challenge of identifying the perpetrators who attacked those brands.
  • Confronting Problems: We can implement programs to help companies resolve brand integrity issues outside the courtroom. Cease and desist and alternative dispute resolution programs can provide cost effective solutions.
  • Litigating Aggressively: We have deep experience pursuing civil cases against providers and distributors of counterfeit and unauthorized products. We are knowledgeable in trademark, copyright and unfair competition litigation, including temporary restraining orders, preliminary injunctions and seizures. We have made an impact on the marketplace – and defendants – with significant settlements and judgments.
  • Working with Law Enforcement: For the most serious cases of infringement, we can assist in referring matters to law enforcement officials for investigation and criminal prosecution.

Some recent examples follow:

  • We worked with Facebook to develop and implement a highly efficient and effective enforcement program to address spam, phishing and other threats to its systems and bona fide users.
  • We developed and launched an enforcement campaign (investigation, development, cease and desist demands and litigation) for another major company to counter abuses of its services and users through spam, phishing, fraud and other illicit activity. A component of this campaign included enforcement against developers and providers of software and services to facilitate spam, phishing and other forms of fraud. The complaints adopted novel legal theories of copyright infringement and violations of the Digital Millennium Copyright Act (DMCA).
  • We also regularly monitor the Internet for domain name infringements for a plethora of clients, investigating possible targets and pursuing appropriate action, whether through demand letters, in court or through arbitration.
  • We serve as national anti-piracy counsel for Microsoft Corporation, bringing cases against makers and distributors of counterfeit and infringing software.
  • We have handled numerous successful cases on behalf of Nintendo of America, including Nintendo v. Chan et al., in which we obtained a permanent injunction against a seller of circumvention devices and Nintendo v What’s On, in which we obtained a permanent injunction against sellers of counterfeit games.

Our diverse team of attorneys and paralegals provide clients with cost effective solutions to their brand integrity issues. Our goal is to recover the cost of protecting a company’s brands. Toward that end, we partner with clients to identify intellectual property risks and problems and address them at every level. We execute strategies tailored to the specific issue and seek efficient and proportional resolutions. Using these strategies, we have obtained millions of dollars in settlements and judgments for clients, addressing a wide array of brand integrity issues including:

  • Protecting Channels: We will analyze how a brand can be protected during the manufacture, distribution and use of products and services through registration, licensing, agreements and other means – strengthening a brand against attack.
  • Catching Pirates: We can help locate the providers, distributors and users of counterfeit and unauthorized products and services. We have worked on hundreds of cases throughout the country in which brand owners faced the challenge of identifying the perpetrators who attacked those brands.
  • Confronting Problems: We can implement programs to help companies resolve brand integrity issues outside the courtroom. Cease and desist and alternative dispute resolution programs can provide cost effective solutions.
  • Litigating Aggressively: We have deep experience pursuing civil cases against providers and distributors of counterfeit and unauthorized products. We are knowledgeable in trademark, copyright and unfair competition litigation, including temporary restraining orders, preliminary injunctions and seizures. We have made an impact on the marketplace – and defendants – with significant settlements and judgments.
  • Working with Law Enforcement: For the most serious cases of infringement, we can assist in referring matters to law enforcement officials for investigation and criminal prosecution.

Some recent examples follow:

  • We worked with Facebook to develop and implement a highly efficient and effective enforcement program to address spam, phishing and other threats to its systems and bona fide users.
  • We developed and launched an enforcement campaign (investigation, development, cease and desist demands and litigation) for another major company to counter abuses of its services and users through spam, phishing, fraud and other illicit activity. A component of this campaign included enforcement against developers and providers of software and services to facilitate spam, phishing and other forms of fraud. The complaints adopted novel legal theories of copyright infringement and violations of the Digital Millennium Copyright Act (DMCA).
  • We also regularly monitor the Internet for domain name infringements for a plethora of clients, investigating possible targets and pursuing appropriate action, whether through demand letters, in court or through arbitration.
  • We serve as national anti-piracy counsel for Microsoft Corporation, bringing cases against makers and distributors of counterfeit and infringing software.
  • We have handled numerous successful cases on behalf of Nintendo of America, including Nintendo v. Chan et al., in which we obtained a permanent injunction against a seller of circumvention devices and Nintendo v What’s On, in which we obtained a permanent injunction against sellers of counterfeit games.